Selling The Dream…

Property marketing is about selling a dream. After all, it’s the largest purchase most people will ever make. With property CGI, prospective purchasers can enjoy the unique visual experience of new-build properties still under construction; as a marketing tool, CGI provides a clear route to improved sales turnarounds for property developers.

It’s hard to convince someone to buy anything that doesn’t exist yet, especially a home. It’s even harder if all a potential homebuyer can see is floor plans and 2D outlines. Using property CGI as a tool for property marketing works because it fully brings the architecture to life, allowing prospective buyers to better imagine their life within that home or their business within a modern industrial park.

CGI renders of exteriors remain one of the most effective marketing methods to sell any property off-plan. Property development remains a competitive field, which means that creativity and innovation is needed when it comes to a winning marketing strategy for property selling. The exterior of a building is always the first impression.

Exterior property CGI, which provides a photorealistic image of a property – or properties, is the best way to make that first impression. High-clarity 3D CGI images are created from 2D architectural drawings and designs that showcase the exterior of the property to interested buyers.

Have a chat with me about similar projects for which CGI could overcome some problems.